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National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Design and development of a C2C service for bartering, creation of an application prototype and its release
 Pokorný, Jakub ; Stanovská, Iva (advisor) ; Daněk, Ladislav (referee)
This thesis focuses on identifying market opportunity for further analysis and development of an application, which allows users to exchange goods for goods (bartering). The main output is a prototype of the application, purposly created in order to release the service and analyse public interest in it. Based on the collected data, future improvements are suggested. In addition, the thesis defines parameters, importance and restrictions of a business plan as an auxiliary instrument for the product launch and acquirement of loyal customers.
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